Goal-setting for UX/UI designers
Goal-setting must be intentional and purposeful. In this article I’ll explain why we set goals, how to set up SMARTER goals, and how to stick the goals we’ve set.
The team at Standard Beagle regularly shares deep insights and best practices you can use as your design and create your own products and services.
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Goal-setting must be intentional and purposeful. In this article I’ll explain why we set goals, how to set up SMARTER goals, and how to stick the goals we’ve set.

What is onboarding? When users first step into a product, they are bombarded with new functions. The services you offer may seem obvious to you. However, users with no knowledge of the process will have difficulty understanding your intentions. This is where user onboarding comes into play. Onboarding is the form of actively guiding users…

The Who’s Who of ecommerce user personas With a wide variety of potential users, it’s important to specifically hone in on users who are looking for the right platform for them: we’ll call these snapshots of specific groups ecommerce user personas. Whether small scale or large, these personas have many options to choose from. The…

Standard Beagle wins design award at the annual Web Excellence Awards competition Award-winning UX agency Standard Beagle honored for work with KUT and Austin Symphony By Cindy Brummer Product leaders looking for proven design partners can now add Standard Beagle to their shortlist. The Austin-based UX agency was recently recognized as an award-winning UX agency…

By implementing A/B testing, you gain the ability to make strategic design decisions backed by data, resulting in a better customer experience and a higher return on investment (ROI).

How illustration improves UX design is a principle we’ve seen in action at Standard Beagle. We’ve always believed that great UX design is rooted in empathy. It’s about understanding people — not just through research and data but through creative expression and the ability to communicate visually. And that’s why we believe some of the…

Austin is more than just tacos and tech. It’s a powerhouse for UX. Discover how Austin UX design talent shapes our work at Standard Beagle and why it matters for product teams everywhere.

Customer retention is one of the most important metrics you can track Companies often track metrics to understand the health of their digital products. These might include the number of new customers that sign up, how many people abandon the process, and where new customers come from. But one metric that some products may not…

From the Vault: This post is part of our Legacy Archive — a peek back into earlier days at Standard Beagle. We’ve grown a lot since then, and while this content isn’t part of our current direction, it still holds a special place in our history. If you’re looking for insights on UX, SaaS, or…

Panel of design leaders share thoughts on how to improve DEI UX in ATX hosted a panel discussion of design leaders across the US on how to create a space at work where everyone can feel safe, accepted, and heard. Panelists: Watch the UX in ATX meetup recording Are you a UX designer or interested…

From the Vault: This post is part of our Legacy Archive — a peek back into earlier days at Standard Beagle. We’ve grown a lot since then, and while this content isn’t part of our current direction, it still holds a special place in our history. If you’re looking for insights on UX, SaaS, or…

From the Vault: This post is part of our Legacy Archive — a peek back into earlier days at Standard Beagle. We’ve grown a lot since then, and while this content isn’t part of our current direction, it still holds a special place in our history. If you’re looking for insights on UX, SaaS, or…

Choosing the best CMS for health organizations can feel like navigating a maze, especially with unique needs like HIPAA compliance, multilingual support, and user-friendly content management. While many CMS platforms exist, WordPress, Drupal, and (to some extent) Craft CMS often rise to the top of the list when healthcare leaders are making decisions.

Design consistency is important for user experience Why you need to understand how the human mind works It can be exciting to develop innovative ways to design your website or product. But without following UX design system best practices, you risk confusing users and weakening their trust in your product. Whether users are looking for…

From the Vault: This post is part of our Legacy Archive — a peek back into earlier days at Standard Beagle. We’ve grown a lot since then, and while this content isn’t part of our current direction, it still holds a special place in our history. If you’re looking for insights on UX, SaaS, or…

Standard Beagle is an AI UX agency based in Austin, TX. We help B2B SaaS and health tech companies create better product experiences with smart strategy, user-first research, and ethical AI workflows.




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