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B2B SaaS design vs B2C SaaS design

How designing for B2B SaaS products is different from vs B2C SaaS products B2B SaaS product design has fundamental differences from designing B2C products. When designers work on B2B products, they need to approach key areas differently. Why? Because of the differences in how B2B companies use products. To be brutally honest, I came into […]

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Design

How to design for a CMS

UX design for content management systems isn’t the same as designing for a static application Design for a CMS requires specific design techniques that allow for reusability and flexibility without breaking the design. It’s no secret that a large majority of web applications — including mobile apps — are powered by CMS. These include WordPress, […]

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Design

Designing voice interfaces

What designers need to know about designing for voice apps Designing apps that use speech recognition software are fundamentally different from designing screens. Without visual guides, designers must focus on the UX writing and voice interaction of the app. Creating a voice user interface means the personality of the app is unseen and must be […]

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Design

A Quick Guide to User Onboarding

What is Onboarding? When users first step into a product, they are bombarded with new functions. The services you offer may seem obvious to you. However, users with no knowledge of the process will have difficulty understanding your intentions. This is where user onboarding comes into play. Onboarding is the form of actively guiding users […]

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Design
group of people on video call

How to improve diversity, equity, and inclusion in your design workplace

Panel of design leaders share thoughts on DEI UX in ATX hosted a panel discussion of design leaders across the US on how to create a space at work where everyone can feel safe, accepted, and heard. Panelists: Ron Infante – IxD, Frog Rich Le – Product Design and Web Design Consultant Candace Anderson – […]

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Design

UX Portfolio: Tips to Make a Winning Portfolio

Ask the Designer: UX Portfolio best practices  Video Transcript If you’re a UX designer like me, you’ve probably been told that having a ux portfolio is essential. The question is – why? Portfolios show hiring managers, product managers, other designers, and others the work you’ve done, so they can assess whether you will be […]

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Design

Dark Patterns: Experiences designed to trick you

Dark patterns intentionally mislead you Dark patterns are experiences that are designed to trick you into doing things you typically wouldn’t want to do. These are often carefully created user interface elements that aim to deceive the user. Harry Brignull was the first UX specialist to coin the term dark patterns to describe these deceptive […]

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Design

UX in the Gaming Industry

An inside look at UX in the gaming industry UX in ATX hosted a panel of UX designers currently working in the gaming industry to discuss the unique aspects of UX in this industry. Panelists Stephanie Sarvis, Rotational Designer at Zynga Amber Holkenbrink, Associate UI/UX Lead working on Call of Duty: Warzone at Raven Software […]

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Design

The animated beagle archive

When we redesigned our website in 2019, the animated beagle that had originally been featured on our home page was removed and archived. It was created by Bren Wilson, a talented character animator and friend of the Brummers.

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Design
Illustration of a group of women meeting in a professional environment

Challenges Women Face in Design

In August of 2020, the Austin based meetup group, UX in ATX hosted a paneled discussion with women designers. The topic was, ‘Challenges Women Face in Design.’ Read more to review key discussion points from the meetup.

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Design

Fierce Females: Stories of Women in Design

Fierce Females is a new series of interviews with women in design. This series is intended to spotlight women in the design community and spark inspiration for anyone interested in design.

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Design
Female UX Architect Has Discussion with Male Design Engineer, They Work on Mobile Application Late at Night, She Drinks Coffee. In the Background Wall with Project Sticky Notes and Other Studio Employees.

How to improve designer to developer communication

Why designers and developers should talk more Designer-developer communication improves product team efficiency. When designers and developers spend more time communicating, it’s easier to keep constraints on top of mind. Designers can also improve their process to ensure the developer can easily understand their decisions and ultimately can create a frictionless experience. There was a […]

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