Design consistency is important for user experience Why you need to understand how the human mind works It can be exciting to develop innovative ways to design your website. Each page is developed to suit the user’s needs. Whether they are looking for directions to a brick and mortar storefront or want to learn more […]

The benefits of responsive design Did you know that designing the same site for different platforms increases traffic? Responsive design is smart design. Globally, 56 percent of internet traffic comes from mobile users. Desktop users take up 42 percent, and the remaining usage comes from tablet users.

 Responsive, mobile-first design practices can help to get […]

Not knowing your customer base can prevent you from reaching their goals How to collect the data necessary to create a strong understanding of your user Have you checked to make sure your product has a customer base before launching? It’s easy to assume that, if you and friends around you have a need, that […]

Designs that work for everyone What to consider when designing accessibly Accessibility in design means creating experiences that allow anyone, even those with disabilities, to easily use your product. Hence, to design accessibly is to design inclusively. There are special considerations when designing inclusively for websites and digital products. We want the same resources available […]

Thoughtful user experiences can positively impact customer retention Tips to improve customer retention There are many UX tricks that improve customer retention. Essentially, all you need is a: thoughtful instructive inclusive and consistent design Picture this… You’ve developed an exciting, new product. You’ve rolled out your onboarding. Not only that, but you’re confident you have […]

Ask the Designer: UX Portfolio best practices  Video Transcript If you’re a UX designer like me, you’ve probably been told that having a ux portfolio is essential. The question is – why? Portfolios show hiring managers, product managers, other designers, and others the work you’ve done, so they can assess whether you will be […]

Many designers come to us thinking they are starting over to enter UX, but you can make your past skills relevant when moving into UX design UX in ATX hosted a discussion on how to make your past skills relevant when moving into UX design. The topics include how to make your past skills relevant, […]

Fierce Females is a new series of interviews with women in design. This series is intended to spotlight women in the design community and spark inspiration for anyone interested in design.

Why designers and developers should talk more Designer-developer communication improves product team efficiency. When designers and developers spend more time communicating, it’s easier to keep constraints on top of mind. Designers can also improve their process to ensure the developer can easily understand their decisions and ultimately can create a frictionless experience. There was a […]

Many junior UX designers worry about the future That is why the Austin based meetup group, UX in ATX, hosted a paneled discussion in June 2020 with experts from the local design community to talk about UX careers. The topic was, “Keeping Your UX Career Future Forward.” Watch the UX in ATX career meetup recording […]

Why we chose Figma It is important for companies to frequently reassess how they do things. One of the drawbacks of investing in new tools is the resources it takes to try out new software. Sometimes, a team may agree to try a new tool, but don’t necessarily take the time to learn. This can […]

Genesis framework site provides turnkey design and development services Welcome to Fetch + Field Recently I was given the opportunity to create my first website for a sub-brand Standard Beagle, called Fetch + Field. Fetch + Field was created out of the sudden and unexpected need for small, local businesses to shift from brick and […]