Standard Beagle Blog

Digital Leaders Blog Posts

digital leaders

Business
Illustration for customer retention

How to measure retention in your digital products

Customer retention is one of the most important metrics you can track Companies often track metrics to understand the health of their digital products. These might include the number of new customers that sign up, how many people abandon the process, and where new customers come from. But one metric that some products may not […]

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Business
ux helps you achieve business goals

Reaching Business Goals with UX

How improving the user experience can help you improve KPIs Successful organizations measure and track results, and organizations that invest in a better user experience are twice as likely to consistently achieve their goals. Improving the user experience can improve key metrics and help you reach your year-end targets. In fact, user experience design can […]

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News

Standard Beagle Co-Founder to be Published

Standard Beagle Co-Founder and Creative Director Cindy Brummer is among the authors chosen for "97 Things Every UX Designer Should Know" from O'Reilly Media.

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Musings

25 books to add to your 2018 reading list

There’s nothing like the start of a new year to set goals, and this year I have a big one. Fresh off my success at reading 40 books in 2017, I’ve set a goal to read 50 books. I am determined to keep up the reading habit. Need help getting in the reading habit? Check […]

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Business
Books image from Thinkstock

13 Best Books for Leaders to Read in 2018

My literary picks for entrepreneurs, managers, and others I set a goal for myself in 2017 — read 40 books. That may seem like nothing for some people — especially when many entrepreneurs are known for reading 50 books a year. But for me it was a big deal. I’m not just a business owner […]

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Musings
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How growth mindset has enabled two tech leaders to evolve in the industry

Two technology leaders visited UT and told a packed audience that even with decades of experience, being open-minded has helped them evolve with the industry. Satya Nadella, Microsoft’s CEO, and Robert Metcalfe, co-founder of the ethernet and university professor into an auditorium full of eager students and faculty spoke November 12. Both leaders in the […]

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Business

Equifax and Security Breaches: Here’s What You Should Know

Cyber-security is crucial when almost every aspect of our lives is computerized. Security breaches happen often but not many can compare to the scale and severity of the Equifax data breach in 2017. In the span of around 2 months, hackers got ahold of personal information affecting 143 million Americans, roughly 44% of the population. […]

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Tips & Advice
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How to use podcasting to grow your network

Build a network by playing radio host I’ll be honest with you. When I first started podcasting, it was for the same reason a lot of businesses start a podcast — they want to increase awareness of their company. I did a Google search of “How to use podcasting to grow your business” and there […]

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Tips & Advice

What to look for when choosing your design agency

5 simple tips for selecting a user experience agency Choosing a UX design agency for your website or digital project can be daunting, especially in cities that are saturated with talent and design firms. When you’re picking an agency, consider the following 5 quick tips to help make the process easier for you. Experience Do […]

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Tips & Advice

5 Questions to Ask When Deciding Between a Freelancer or an Agency to Build your Website

When it comes to hiring someone to build your website, cost is one of the biggest factors that clients face. Everyone has their own idea about how much they think web design and development should cost. Unfortunately, most people don’t understand why the cost is typically higher than they expect it to be for a […]

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Musings

5 Lessons I’ve Learned in the Past Year

You know how you go through a roller coaster ride, and then you get off, and your head is spinning? That’s how I’ve been feeling after the past year. In the past year, my role has changed dramatically at work, and my responsibilities as a manager have grown exponentially. Sometimes I feel like I’ve learned enough […]

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Tips & Advice
Startup - augment your tech team by hiring a digital agency

5 Reasons to Hire a Digital Agency to Augment your Team

Some companies may be hesitant to hire an outside agency because they are very skilled at what they do in-house and don’t see the need,  and/or  benefit. But – what if you could maximize your ROI by getting more done in less time? This is what augmenting your technology needs can do for you when […]

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