Standard Beagle Blog

Branding Blog Posts

Branding

News

A New Brand Look for Standard Beagle

Joy captures the overall aesthetic of the new look and feel for Standard Beagle We are rolling out a brand new look and feel for Standard Beagle this week, complete with a new website. Our team has been working on this for most of 2020, and we’re thrilled we’re able to roll it out before […]

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Design

How to design a color scheme

There are so many articles and courses that focus on color theory (We even did an entire podcast about it), I am not going to focus on the science of picking a color scheme. But I am going to talk about how to get inspiration and break out of your comfort zone when creating a […]

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Design

How to develop voice and tone on your website

Ask yourself some questions What is the voice and tone of your BRAND?  Are you playful and fresh, or traditional and informative?  Every brand has its own voice. If you are a healthcare organization, how would you want to talk to your patients?  If you are a retailer that caters to teens, how would you […]

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Design
Shapes and design

Six Visual Design Basics for a Strong Design

“Design is one of the few disciplines that is a science as well as an art. Effective, meaningful design requires intellectual, rational rigor along with the ability to elicit emotions and beliefs.” – Debbie Millman At Standard Beagle, we are focused on continuing education. We find it’s an important part of diversifying our skill sets, and consistently […]

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Tips & Advice
Photo: Ritchie

What we learned at SXSW: “5 digital habits to rock your brand”

Last week we talked about “How to be flaw-some as a digital leader” from speaker Eric Qualman. We talked about what being flaw-some means by highlighting his most interesting points in his SXSW presentation. Qualman also spoke about five digital habits to rock your brand, which are the keys to being a leader in a digital […]

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Musings
Standard Beagle Logo

Lessons from my 9 year old – knowing your brand

Over the weekend, I went with my daughter to a “Glamtrapaneur” event put on by Girl Scouts of Central Texas. The event featured various female entrepreneurs who spoke to the girls, as well as having each girl create their distinct bracelet line to be later presented to council leaders. For 4 hours Sunday afternoon, the […]

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