Standard Beagle Blog

Best Practices Blog Posts

Design

3 tips to onboard existing users after a redesign

When you redesign an existing software or website, it’s important not to forget about the people who were familiar with your old design. The more radical the redesign, the more likely your existing users will feel lost and confused. Since customer retention is so important for companies, it’s important not to make assumptions and onboard […]

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Design
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How to improve the first-time experience in B2B software

Improving the first-time experience can improve retention B2B products provide organizations with the tools and resources they need to streamline their processes, improve communication and collaboration, and increase productivity. However, for software solutions to truly be successful, it’s important that it provides an excellent first-time experience for users. A first-time experience is like a first […]

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Business
Computer generated 3D illustration with the Trojan Horse at Troy

How to develop a UX strategy for a new product

A UX strategy is key to product success In just about every situation, a good UX strategy makes all the difference. Let’s think about one of the oldest examples of strategy. In the Trojan War — a legendary conflict at the core of Homer’s Iliad — the Greeks besieged the city of Troy for nine […]

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UX Research

Why your app sucks: Common UX issues in B2C authentication

Guess what? Your B2C app’s login process is keeping customers from engaging B2C authentication in the physical world When Taylor Swift’s Eras tour came through the Dallas area in early 2023, my family trekked from Austin to the stadium to see her performance. On the way in, we not only had to show our tickets, […]

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Design

How cognitive psychology can improve your user’s experience

Use psychology to lessen cognitive load and help users Psychology is considered the heart of UX because it is the study of the human mind and behavior. When applied correctly, psychology principles make a big difference in a user’s experience with a product. That’s why there are multiple UX laws based on these principles. In […]

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Business
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5 questions to evaluate and hire an agency for UX projects

The right way to evaluate an agency for UX is knowing what questions to ask (and what not to ask) “I don’t want to make a mistake in this. It has to be right,” he told me as we started to wrap up our Zoom meeting. I was presenting to the CEO of a B2B […]

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Tips & Advice
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How to do a product competitive analysis

Performing a product competitive analysis is a smart, strategic move Before trying to break into an established marketplace, smart companies need to conduct a product competitive analysis. Just because you know a need is not being met by any other product and your product idea or MVP fulfills that need, it doesn’t mean you shouldn’t […]

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Design
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Dos and dont’s for using images in UX

Images are a powerful tool for UX designers Visuals communicate the personality you’re trying to attract, the mood you want users to empathize with, and the feeling you want your users to leave with after using your product. And there are do’s and don’ts for how to use images in UX design. Why are images […]

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UX Research

How to apply user feedback successfully

Follow these five steps to apply user feedback Now that you have done your research, it’s time to apply user feedback. You’ll need to leverage user feedback to gain further understanding of your users. You’ll also gain insights that enable you to make meaningful improvements to the product experience. In part one of our article, […]

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UX Research

6 methods to gather user feedback

This is Part 1 of a two-part series on gathering user feedback. Gather user feedback after initial launch to remain competitive There are many important moving parts when it comes to winning in B2B SaaS. And setting up a regular cycle to gather user feedback is a key component to success. Preliminary research on the […]

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Design
Web development. Young female character writing a code on a desktop computer. Modern technologies. Tech industry. Startup. Flat editable vector illustration, clip art

7 principles for SaaS onboarding

The right methods for SaaS onboarding can keep you on the right track Read an in-depth explanation of onboarding in our quick guide to user onboarding article. What is SaaS onboarding? SaaS (Software as a Service) onboarding is a technique for helping new users successfully get started and use cloud-based software. This technique is important […]

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Design

Bad user experiences and how to fix them

Are you sure your product is free of bad UX? How often do you come across bad user experiences (UX)? For example, bad UX could be a website where the navigation takes you a couple minutes to find what you’re looking for. Or maybe you bought a neat gadget, only to find yourself carefully reading […]

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