From the Archives

If you have been ignoring Snapchat for your brand, it may be time to rethink your marketing options. TL;DR: This article has been archived and is no longer being updated. While it reflects a past perspective from Standard Beagle, our current focus is on UX strategy, research, and product design for B2B SaaS and health…

Editor’s Note: This post is part of our legacy archive. Today, our focus is helping SaaS and health tech leaders create meaningful product experiences through UX strategy. It is often said that our personal social media accounts are our highlight reels. “Unfiltered: Do Women need to get real on Instagram?” was a SXSW panel presented…

Editor’s Note: This post is part of our Legacy Archive — originally published in 2018 as a reading list for leadership development. While the books may still inspire, our blog now focuses on UX strategy, product design, and digital leadership. My literary picks for entrepreneurs, managers, and others I set a goal for myself in…

Editor’s Note: This post is part of our Legacy Archive—originally written in 2017 as a fun holiday gift guide for fellow creatives. While our focus has shifted to UX strategy and product leadership, we still appreciate good design and a well-timed coffee pun. Looking for the perfect gift for the designer in your life? Those…

Editor’s Note: This article is part of our Legacy Archive — an early attempt to demystify UX design. Our blog has since evolved to focus on UX leadership, product strategy, and research-driven design for complex platforms. Ever wonder what exactly UX Design is?  Is there a difference between traditional design and UX Design?  We sit…

Editor’s Note: This post is part of our Legacy Archive. While our work at Standard Beagle now focuses on UX strategy and product design for B2B and health tech, we’re proud of our Austin roots — and this guide still holds some local charm for SXSW visitors. It’s SXSW time!!!  First off, let me welcome…

Editor’s Note: This article is part of our Legacy Archive—originally published in 2016 as a fun roundup of team book picks. Our blog now focuses on UX strategy, product leadership, and thoughtful design. Its that time of year, where you start seeing “the best of ____,” or “the worst of _____,” or “the Ten Greatest…

Editor’s Note: This article is part of our Legacy Archive. It was originally published when our agency explored a broader range of marketing topics. Today, we focus on UX strategy, product design, and research for digital products. Advertising on Instagram started not long after Facebook acquired the brand. This opened up a lot of new…

Editor’s Note: This post is part of our Legacy Archive — originally written when Standard Beagle provided broader digital strategy services. Our focus today is on UX strategy, product leadership, and research-driven design for SaaS and health tech companies. Does your company have a social media policy? If not, you should think about implementing one….

Editor’s Note: This post is part of our Legacy Archive and reflects a time when SSL guidance was still a common question. Today, HTTPS is the standard — and our work now focuses on complex UX, development, and strategy. In more basic terms an SSL Certificate (Secure Sockets Layer/Digital Certificate) is used to establish a…

Editor’s Note: This post is part of our Legacy Archive and reflects an earlier phase of our development work. Standard Beagle now focuses on UX strategy, product design, and complex platform consulting. Please be aware that this article was originally written in 2016 and may be out-of-date Our clients often ask us to include sliders…

Editor’s Note This short post was written in 2013, during the early days of Standard Beagle. While it doesn’t reflect our current work in UX strategy, research, and product design, we’re keeping it here as part of our early content archive. Looking for our latest thinking? Explore our newest articles on UX strategy → Recently…

Editor’s Note: This post is part of our Legacy Archive — originally written as part of a content strategy series for marketing teams. Our current blog focuses on UX strategy and product design for digital platforms. Continuing on from our previous blog post on ‘Content Strategy 101,’ there are several ideas for approaching Content Strategy…

Editor’s Note: This article is part of our Legacy Archive — an early expression of our team’s creative spirit. While we’ve evolved since then, it still reflects the roots of our culture at Standard Beagle. I keep this scrap of paper, pasted to an old piece of poster board, pinned to the bulletin board right…

Editor’s Note: This article is part of our Legacy Archive — originally published as a guide to building relationships through social media content. Our blog now focuses on UX strategy, research, and product leadership for B2B SaaS and health tech platforms. Marketing used to be centered around the four P’s (product, price, place, promotion), but…