A new brand look for Standard Beagle

Editor’s Note:

This article, published in 2020, shares the story behind our early rebrand. While our look (and our services) have evolved, the values behind the design still guide our work. Learn more about our current focus on UX strategy and product design for B2B SaaS and health tech organizations on our services page.

Joy captures the overall aesthetic of the new look and feel for Standard Beagle

SB banner with text that says Creating Impact Through Design

We are rolling out a brand new look and feel for Standard Beagle this week, complete with a new website. Our team has been working on this for most of 2020, and we’re thrilled we’re able to roll it out before the end of the year.

The design is the perfect companion for a shift in direction for Standard Beagle. We are focused on four core offerings, which can either work together or independently, depending on the project.

We’ve done all of these since Standard Beagle’s founding, and it hasn’t always been clear. We hope with our new design, you’ll have a better understanding of what we do, too.

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