Performance Blog Posts

Poor mobile optimization can drive users away It’s imperative for modern digital products to focus on mobile optimization. Usability issues on a mobile site are five times more likely to drive users away without completing their tasks. Research has also shown that 70 percent of online shoppers will abandon their carts if the user experience […]

Fast websites are often taken for granted, but performance is incredibly important. Bloated websites may seem fast on broadband, but not everyone is on super-fast wi-fi. User who try to access bloated websites on slow wi-fi connections or over mobile networks may get frustrated with you. That could tarnish your brand and actually send customers […]