SSL stands for a Secure Socket Layer. Whenever you go on a site that has the lock next to the https://, that means it has been secured with a secured socket layer (SSL). Translation: it is a certificate that a third party has put onto a website that certifies that the data that you enter […]

Sally does all of her wire-frame mock-ups low-fi, while Cindy does her mock-ups in Photoshop. It doesn’t really matter which method you use. It really comes down to the finished product and what the client asks for. Sometimes it’s much faster to do the majority in low-fi and then translate it into high-fi, but for […]

Somethings to consider: An agency has more resources at their disposal in terms of people, expertise, technology, and experience between the group as a whole. An agency as a collective will give you a bigger bang for your buck. Agencies are also full-time, when a freelancer might be harder to get in touch with if […]

Marketing is the vessel that drives sales, the look, feel, and perception of the brand and the business, creates value for the company, and decides who, what, when, and where to serve. With that being said, there are a few common Marketing Don’ts marketers should avoid like a rabid dog, ten to be precise. So, […]

Picking a design agency for your website or digital marketing project can be daunting, especially in cities that are saturated with talent and design firms. When you’re picking an agency, consider the following 5 quick tips to help make the process easier for you. Experience– Do they have a great portfolio? How does their own […]

Its that time of year, where you start seeing the best of ____ or the worst of _____, or the Ten Greatest _____;  well, here at Standard Beagle we are no better.  This time around we share our favorite books! Cindy recommends… Smarter Faster Better – I read most of this book on the way […]

When it comes to hiring someone to build your website, cost is one of the biggest factors that clients face. Everyone has their own idea about how much they think web design and development should cost. Unfortunately, most people don’t understand why the cost is typically higher than they expect it to be for a […]

You know how you go through a roller coaster ride, and then you get off, and your head is spinning? That’s how I’ve been feeling after the past year. In the past year, my role has changed dramatically at work, and my responsibilities as a manager have grown exponentially. Sometimes I feel like I’ve learned enough […]

Some companies may be hesitant to hire an outside agency because they are very skilled at what they do in-house and don’t see the need,  and/or  benefit. But – what if you could maximize your ROI by getting more done in less time? This is what augmenting your technology needs can do for you when […]

Whether you have an eCommerce store already, or are looking to create one, most companies have the end goals in mind of increasing overall sales, and satisfying your customers’ needs and expectations. Customers will have certain expectations of your online store, and if you don’t meet those expectations, this will led to higher abandoned cart […]

This is Part 2 of a two-part series. Read Part 1 — Essential Elements of an Engaging Healthcare Website When it comes to a healthcare website there are certain features that your visitors are looking for. They want your website to be engaging and easy to use.  There are essential features that users are looking […]

Managers who are struggling tend to fall into three different vicious cycles, but there is hope out of at least one of them, and it isn’t hard. At least that’s what I learned from Michael Bungay Stanier, who taught one of the Master Classes at the 2016 99U Conference. According to Stanier, author of The […]