Standard Beagle Blog

Tips & Advice Blog Posts

Tips & Advice

5 UX Best Practices: Know Your Customer Base

Not knowing your customer base can prevent you from reaching your goals How to collect the data necessary to create a strong understanding of your user Have you checked to make sure your product has a customer base before launching? It’s easy to assume that, if you and friends around you have a need, that […]

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Tips & Advice
Illustration of UX designer testing a mobile application with a customer

5 UX Best Practices: Accessibility

Designs that work for everyone What to consider when designing accessibly Accessibility in design means creating experiences that allow anyone, even those with disabilities, to easily use your product. Hence, to design accessibly is to design inclusively. There are special considerations when designing inclusively for websites and digital products. We want the same resources available […]

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Tips & Advice
Frustrated Person Sleeping On Desk Because They Have Bad Customer Retention

5 UX Best Practices: Customer Retention

Thoughtful user experiences can positively impact customer retention Tips to improve customer retention There are many UX tricks that improve customer retention. Essentially, all you need is a: Thoughtful Instructive Inclusive Consistent design Picture this… You’ve developed an exciting, new product. You’ve rolled out your onboarding. Not only that, but you’re confident you have developed […]

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Tips & Advice

How to make your past skills relevant when moving into UX design

Many designers come to us thinking they are starting over to enter UX, but you can make your past skills relevant when moving into UX design UX in ATX hosted a discussion on how to make your past skills relevant when moving into UX design. The topics include how to make your past skills relevant, […]

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Tips & Advice

Designing and Building a Turnkey Website

Genesis framework site provides turnkey design and development services Welcome to Fetch + Field Recently I was given the opportunity to create my first website for a sub-brand Standard Beagle, called Fetch + Field. Fetch + Field was created out of the sudden and unexpected need for small, local businesses to shift from brick and […]

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Tips & Advice
Blind person using computer with braille computer display and a computer keyboard. Blindness aid, visual impairment, independent life concept.

What do I need to know about web accessibility?

Why do I need to know about web accessibility? Did you know, 15 percent of the world’s population experiences some form of disability? That is equivalent to roughly one-fifth of the global population. With that in mind, it is best practice to design and develop for inclusivity. Creating an accessible website would allow an additional […]

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DesignTips & Advice
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The Basics of Innovation and Design Thinking

Incorporating innovation into your business model can prove to be very valuable for you and your company. It is the key to success in business now. Being on the forefront and continuously evolving and innovating gives a competitive advantage to your organization.

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Tips & Advice

Which eCommerce platform is right for you?  

As a digital agency, we are often tasked with either helping a client choose an ecommerce platform, or with customizing their chosen platform to their individual needs. While our approach is often customized on our client’s needs, there are several key elements that business owners who want an ecommerce solution need to consider.   We […]

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Simple ways to help your SEO with Yoast

Search Engine Optimization (SEO) is a phrase that gets thrown around a lot in business, and it can intimidate or frustrate anyone who wants to manage their own marketing and advertising. There are many agencies that specialize in SEO and paid search (think Google AdWords); however, if these services are outside your current budget, there […]

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What you need to know about content marketing

What is content marketing? Content marketing is pretty simple actually, it’s the distribution of content that draws potential clients and customers to your brand/business. Content can be distributed in a variety of ways including social media, digital marketing campaigns, and email blasts. Content gives your brand the ability to be noticed by your target market […]

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Tips & Advice

How to deal with mixed content on a website

Securing your site with HTTPS is a must. As of now in 2018, Google Chrome has started labeling unencrypted websites as “unsecure” – with a large red, almost error looking icon near the address bar. All major browsers are pushing towards pointing out HTTP-only sites like this, so setting up SSL for your website isn’t […]

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How to use podcasting to grow your network

Build a network by playing radio host I’ll be honest with you. When I first started podcasting, it was for the same reason a lot of businesses start a podcast — they want to increase awareness of their company. I did a Google search of “How to use podcasting to grow your business” and there […]

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