Best Practices Blog Posts

Designs that work for everyone What to consider when designing accessibly Accessibility in design means creating experiences that allow anyone, even those with disabilities, to easily use your product. Hence, to design accessibly is to design inclusively. There are special considerations when designing inclusively for websites and digital products. We want the same resources available […]

Thoughtful user experiences can positively impact customer retention Tips to improve customer retention There are many UX tricks that improve customer retention. Essentially, all you need is a: Thoughtful Instructive Inclusive Consistent design Picture this… You’ve developed an exciting, new product. You’ve rolled out your onboarding. Not only that, but you’re confident you have developed […]

UX portfolio best practices  Video Transcript – UX Portfolio Tips If you’re a UX designer, you’ve probably been told that having a UX portfolio is essential. The question is – why? Portfolios show hiring managers, product managers, other designers, and others the work you’ve done, so they can assess whether you will be a […]

User testing can be very beneficial to the design and development of a project. Whether the product is a digital experience or a physical object, getting feedback from users who have no experience with the project is crucial to get valuable unbiased opinions.

After a redesign of a big website or app, figuring out how to best onboard new users always comes into question. The technique used to onboard can leave a lasting first impression on the user which makes it crucial to be executed correctly. There are different techniques that can be used with different kinds of […]

As a digital agency, we are often tasked with either helping a client choose an ecommerce platform, or with customizing their chosen platform to their individual needs. While our approach is often customized on our client’s needs, there are several key elements that business owners who want an ecommerce solution need to consider.   We […]

While at SXSW, I attended the PBS Social Media session which featured the social media teams of Masterpiece, Antiques Roadshow and American Experience.   The biggest shock to me was that these “teams” actually consisted of one single person for each show.  And it wasn’t even their full time gig! Some of their best practices that […]