Standard Beagle Blog

Thought-leadership in design and development

The team at Standard Beagle regularly shares deep insights and best practices you can use as your design and create your own products and services. Look to our blog for expertise in UX design, research, and other industry topics.
Social Media

The Top 5 Reasons to Advertise your Business on Instagram

Advertising on Instagram started not long after Facebook acquired the brand. This opened up a lot of new doors for businesses that were already using Instagram. One of our older and most popular blog posts was “5 Do’s and Dont’s of Using Instagram for Business”, so it is no surprise to us that Instagram now […]

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Social Media
Why you need a social media policy

Why your company needs a social media policy

Does your company have a social media policy? If not, you should think about implementing one. Stephanie Perkins, an employment attorney with Jackson Lewis, spoke with Standard Beagle all about social media policies. She explained why every company, small or large, needs to have one in place. Perkins recommends that any company who has a […]

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Social Media

The 4 C's of Social Media: Content, Conversations, Community, and Connections

Marketing used to be centered around the four P’s (product, price, place, promotion), but within the past few years these have become less relevant. There has been a shift in the world of marketing, web, and social media and these four P’s that we all know so well have been transformed into the four C’s […]

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Social Media

5 Do’s and 5 Don'ts of using Instagram for business

Instagram has become one of the most popular forms of social media and one of the most popular ways for social media users to share photos and short videos with their followers since its launch in October of 2010. Instagram is about engaging followers. Instagram allows companies, individuals, non-profits, etc to share their stories in […]

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Social Media

7 Social Media tips from the PBS social media experts

While at SXSW, I attended the PBS Social Media session which featured the social media teams of Masterpiece, Antiques Roadshow and American Experience.   The biggest shock to me was that these “teams” actually consisted of one single person for each show.  And it wasn’t even their full time gig! Some of their best practices that […]

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Social Media
Snapchat app

5 ways to use Snapchat for your business

Businesses can use Snapchat for promotions, providing fast and simple video answers to customer questions, sharing behind the scenes photos and videos to engage consumers, and to stand out from competitors with their “Snapchat stories.”

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