User Testing can be very beneficial to the design and development of a project. Whether the product is a digital experience or a physical object, getting feedback from users who have no experience with the project is crucial to get valuable unbiased opinions. Carrying out the process of user testing can be done easily once […]
SB Writes
My 5 Strategies for Enjoying the Holidays and Minimizing Stress
Do the holidays stress you out? It seems like the countdown to Christmas starts earlier and earlier each year. For my family, we actually start looking ahead to the holidays when my son auditions for a role in The Nutcracker, which takes place in September. And some stores are putting out Christmas merchandise as early […]
5 trends we predict will be big in 2019
We typically stay away from trying to determine the future, however there are a few design trends we have been noticing lately that we think will really take off in 2019. Microinteractions – As users, we love those small elements that make us feel as if we are really interacting with a website – from […]
5 ways your site is driving customers away
Are you not getting the traffic or conversions you think your website should be receiving? There may be things that are detering users from using your website. Here are our top 5 ways your website might be hindering your success. Speed – It is no secret that the longer your website takes to load, the […]
What is Inclusive Design?
Digital designers and developers often hear about the importance of accessibility; however, we also need to put an emphasis on inclusion. Inclusive design takes into consideration a larger population that will be able to use and access your website. So what is Inclusive Design? Microsoft says it best: Inclusive Design is a methodology, born out […]
Onboarding new users after a redesign — Tips and techniques
After a redesign of a big website or app, figuring out how to best onboard new users always comes into question. The technique used to onboard can leave a lasting first impression on the user which makes it crucial to be executed correctly. There are different techniques that can be used with different kinds of […]
