Standard Beagle Blog

Thought-leadership in design and development

The team at Standard Beagle regularly shares deep insights and best practices you can use as your design and create your own products and services. Look to our blog for expertise in UX design, research, and other industry topics.
Design

UX design for gender-neutral users

Why we need to rethink and categorize ecommerce as gender-neutral For generations, a majority of the world’s functions have been categorized or focused on binary genders, rather than being gender-neutral. This includes what people wear, the way they act, and how they shop. But with Generation Z (Gen Z) stepping into the world, traditional, societal […]

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Business

Why successful companies invest in UX during downturns

To remain competitive, companies should invest in UX rather than cutting it to reduce costs Intentional user experience (UX) research, design and development is a regular causality of project cost cutting, but successful companies avoid doing this and rather make an investment in UX. Companies that cut UX investment in economic downturns are short-sighted, and […]

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Business

Inclusive language: Why your words matter

*This article mainly focuses on the English language Inclusive language is a core component of UX content Using inclusive language makes users feel more at ease and comforted when using a product, which makes it a better user experience (UX). Inclusive language makes content more understandable to people from diverse backgrounds — not just a […]

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Design

How to implement inclusive design

Defining inclusive design What is inclusive design? Let’s start by focusing on what inclusive design is. The Microsoft Inclusive Design Team defines inclusive design like this: Inclusive Design is a methodology, born out of digital environments, that enables and draws on the full range of human diversity. Most importantly, this means including and learning from […]

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Design
Facepalm gesture. Problem. Trouble. Young female character with a hand palm on a forehead. Conceptual flat editable vector illustration, clip art

Avoid information overload in B2B software

Users will give up on B2B software when they feel overwhelmed Information overload can lead to stress and even stop people from taking action. That’s bad news for B2B software companies that depend on their customers to buy and use their products effectively. So how can these products avoid information overload and improve usage? The […]

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Design
Flat design illustrations of a screen with multiple windows and design elements popping out.

How to know it’s time for a website redesign

5 reasons your company might need a website redesign Is your website attracting customers or turning them away? If it’s turning people off, it’s probably time for a website redesign. But how do you know? Fact: It takes about 50 milliseconds (that’s 0.05 seconds) for someone to form an opinion about your website. That opinion […]

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