Standard Beagle Blog

Thought-leadership in design and development

The team at Standard Beagle regularly shares deep insights and best practices you can use as your design and create your own products and services. Look to our blog for expertise in UX design, research, and other industry topics.
Design
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7 principles for SaaS onboarding

The right methods for SaaS onboarding can keep you on the right track Read an in-depth explanation of onboarding in our quick guide to user onboarding article. What is SaaS onboarding? SaaS (Software as a Service) onboarding is a technique for helping new users successfully get started and use cloud-based software. This technique is important […]

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Design

Bad user experiences and how to fix them

Are you sure your product is free of bad UX? How often do you come across bad user experiences (UX)? For example, bad UX could be a website where the navigation takes you a couple minutes to find what you’re looking for. Or maybe you bought a neat gadget, only to find yourself carefully reading […]

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Design
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Voice and tone for stronger product UX

Without the right voice and tone, product UX can fall flat We often associate the voice and tone of the writing in B2B products with branding, but it also impacts the user experience (UX). How users interpret the text on the screen can have just as much of an impact on the UX as its […]

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Design

UX design for gender-neutral users

Why we need to rethink and categorize ecommerce as gender-neutral For generations, a majority of the world’s functions have been categorized or focused on binary genders, rather than being gender-neutral. This includes what people wear, the way they act, and how they shop. But with Generation Z (Gen Z) stepping into the world, traditional, societal […]

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Design

How to implement inclusive design

Defining inclusive design What is inclusive design? Let’s start by focusing on what inclusive design is. The Microsoft Inclusive Design Team defines inclusive design like this: Inclusive Design is a methodology, born out of digital environments, that enables and draws on the full range of human diversity. Most importantly, this means including and learning from […]

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Design
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Avoid information overload in B2B software

Users will give up on B2B software when they feel overwhelmed Information overload can lead to stress and even stop people from taking action. That’s bad news for B2B software companies that depend on their customers to buy and use their products effectively. So how can these products avoid information overload and improve usage? The […]

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